Wedding Content Creator Etiquette 101
As a wedding content creator, you uniquely capture the magic of a couple’s big day. However, it’s crucial to remember that your role complements a larger team of vendors working together to make the event seamless. To do your job effectively—and respectfully—here are some key etiquette tips to remember.
1. Introduce Yourself to the Photographer and/or Videographer
One of the first things you should do upon arriving at the wedding venue is introduce yourself to the photographer and videographer. These professionals have been hired to capture the day’s events just as you have, and establishing a good rapport will make the day smoother for everyone. Let them know you’ll also capture content and reassure them that you’ll respect their space and shots. Building a sense of teamwork right from the start can set a positive tone for the rest of the day.
At Heart Crafted Social, we prefer to communicate with the media team before the wedding day to build an early rapport. On the wedding day, we will be extra communicative and let them know where we will be positioned to ensure we aren’t in their shots.
2. Read the Room
Weddings are emotional and fast-paced, so being able to read the room is a vital skill for any wedding content creator. There will be moments of high energy and excitement, but there will also be intimate, quiet moments where you need to be more discreet. Being attuned to the vibe will help you determine when to be more involved and when to step back. For example, capturing emotion without being obtrusive during vows or toasts is important.
As a wedding content creator, you’re part of a larger media team.
3. Always Keep the Couple's Needs Front and Center
Ultimately, you are there to serve the couple. They have entrusted you with capturing content that tells the story of their day from your unique perspective. Whether behind-the-scenes moments or candid shots, remember that your goal is to provide the couple with memories they’ll cherish forever. Your role is not to outshine anyone else or impose on the flow of the day; it's about delivering content that enhances the couple's experience.
4. Stay Aware of Your Surroundings
One of the biggest challenges of being a content creator at a wedding is making sure you’re capturing the right moments without getting in the way. Photographers and videographers often work on tight schedules and must get their key shots without interruptions. Be mindful of where they are at all times and avoid blocking their angles. If you see the photographer setting up for a shot, step back or find an unobtrusive spot to continue capturing your content.
5. Communication is Key
Weddings are a collaborative event, and as a content creator, you’re part of a team working together to create an unforgettable experience for the couple. Whether checking in with the photographer, videographer, or wedding planner, staying communicative helps ensure everyone’s on the same page. If you need a moment to get a particular shot or idea, kindly coordinate with the photographer and videographer so that it fits into the overall schedule without causing any delays or confusion.
Be a Team Player, Not a Distraction
The best wedding content creators know how to work as part of a larger team while delivering unique, engaging content for the couple. By following these etiquette guidelines, you’ll build a good reputation among other wedding professionals and help create a seamless, stress-free day for the couple. After all, the focus should always be on them, and your job is to enhance their experience with thoughtful, unobtrusive content that they’ll love looking back on for years to come.
